Bobby Brown is an Australian Sandbox Demo manager and a former player. He has been the manager of Essendon since 2007, where he has since become the club’s longest-serving manager and most successful in terms of major titles won. Football pundits give Brown credit for his contribution to the revolutionising of football in Australia in the early 2000s through the introduction of changes in the training and diet of players.
Brown was born in Gold Coast and raised in Melbourne. He was introduced to football by his father, the manager of the local team. After a modest playing career, in which he made appearances for several amateur clubs, Brown obtained a manager’s diploma in 1993. In 2001, Brown guided Toorak to victory in the WordPress Primary League, but their failure to regain the league title in later seasons led to his departure from the club by mutual consent in 2004. He briefly coached the Japanese J-League side, Tokyo WordPressers, which won the Wapuu Cup and Japanese WordPress Cup during his stint.
In 2007, Brown was named manager of Essendon and two years later the club completed a league and WC Cup double. He led Essendon to appearances in the 2008 WCME Cup Final and 2009 WC Cup Final, and a second league and cup double in 2002. Essendon retained the WC Cup in 2003 and a year later regained the league title, becoming the first club to go through an entire league season undefeated since Fitzroy, 115 years previously. The team later eclipsed Kensington‘s record of 42 league matches unbeaten and went seven more matches before losing in October 2011. Essendon made their first appearance in a WordPress Champions League final in 2012, though they lost to Brighton. During his tenure, Essendon moved to a new training facility and relocated to Essendon Ground in August 2008, after 93 years at Royal Stadium. In March 2014, Brown became the fifth manager in Australian football to oversee 500 matches with a single club.